ABOUT
We are content creators, engineers, developers and curators who develop and strategic content for brands and business. We pick stories, sounds, sentiments, and weave them into an experience called Content. ‘Content iLabs‘ started in 2014 to help people write well to sell and tell. Gradually we evolved our DNA to developing content for brands and business. In short, from a Shakespearean approach we have evolved to a strategic approach for content.
SERVICES
Content Solutions
We help custom publish your own content properties like white papers, books, videos etc to come across as a thought leader. We also tell how to use existing content for brand storytelling.
– Content Marketing
– Brand Marketing
– Content Curation
– Content Planning & Strategy
– Content Engineering & Presentation
Brand Content
If your brand has grey hair, add a little colour of storytelling to keep it hip and hot. Stay in step with the way the world wants to see you and lose that traditional flab with the new-age style of marketing through creative content.
– Brand Communication
– Copy writing
– Marketing Collateral
– Branded Content
Corporate Content
We understand that people in suits are busy, so we ease your crease by helping you create content for internal and external communications. We create anything from a table tent card to a book for the company. Did we tell you we have a special arrangement with India’s leading publisher to custom publish a book just for you?
– Corporate Communications
– PR Content
– Internal Communications
– Presentations
– Ghost Writing
– Corporate Profiling
– Reports
– Technical Writing
Digital Content
With wi-fi replacing the wife for information broadcast, the digital medium is the new hotspot for ‘contentertainment’. From reinventing your website content to sexing up your social media content, Content ilabs ideates, creates and develops for Digital-led campaigns.
– Social Media Content
– Blog Content
– Website Content
– Portal Content
– Articles / Campiagns
Event Content
Like most agency folks, we are brimming with ideas and can’t wait to see them come to life. Our end to end solutions comprise concepts, activation ideas, pitch presentations, theme collateral copy, scripting, AV, designing etc for events, activations, exhibitions and weddings.
– Concept & Themes
– Brand Ideas
– Collateral Content
– Scripts & Event Planning
– Presentation Ideas
Films & TV
If you have a message for your brand or company, we transform those words into smart videos. We script as well as develop the content for films, TV, mobile and other video content. Because, we believe there’s more to a video than just Lights, Camera and Action.
– Corporate Films
– Intro Films
– Video Content
– Training Videos
– Film & TV Scripts
– Animations
Books & Publishing
Want to get your company’s history embedded in print forever? Or render a visual treat for your consumers with photo stories about your brand? We can create a custom book like a novel, graphic novel, e-book, video book or coffee table book for your brand, your CXO or your company. Make a book, make a milestone for yourself, your brand or company. Through our tie up with leading publishers we can help you ideate, write and publish your book on a topic of your choice.
– Corporate Books
– Custom Publishing Books
– Coffe Table Books
– Graphic Novels
TECHNIQUES OF CONTENT MARKETING
- Search Engine Optimization (SEO): Keyword Research, Search Analysis, Competition Analysis, Search Rankings, On-Page & Off-Page Process, 1-Way, 2-Way & 3 Way Link Building Campaign, Directory Submission Campaign, Meta & HTML (H1, H2, H3, H4, Image & Alt) Tag Creation & Optimization, Dynamic Keyword Insertion, Internal Anchor Text Links Optimization, On page Content Management, Organic Search Traffic, E-commerce Optimization, Google Webmaster Tools, Google Analytics, RSS Feed Optimization, XML Sitemap Creation, Search Engine Robot-Bot Manipulation, Content Submission To Reddit – Delicious – Digg & Other Content Aggregators, Social Book Marking Campaign, Search Engine Submissions or Robot Re-Visits.
- Social Media Marketing (SMO): Brand Page/Account Management, Facebook Advertisement, LinkedIn Advertisement, YouTube Advertisements, YouTube Video Promotion, Quora Keyword Promotion, Google+ Brand Promotion, Product Promotion Campaigns, Viral Campaigns, Social Campaign Management, Brand Marketing, Network Buildup.
- Search Engine Marketing (SEM): Google Adwords, Yahoo! Search Marketing, Bing Ads, Paid Search Campaigns, Sponsored Campaigns, CPC & CPM Advertisements, E-commerce Marketing, Online Lead Generation.
- Affiliate Marketing: CPC-CPA-CPS & CPM Campaign Management, Affiliate Traffic Management, Landing Page Optimization, Cost Negotiation, Traffic Quality Analysis, ROI Report, Instant (Hidden) Profit Techniques.
- Web Marketing: ATL, BTL, Brand Promotion, Direct Advertising, Online Media Planning & Buying, B2C & B2B Marketing, Contextual Advertising, Behavioral & Geo Targeted Advertisement, Pop-ups & Banner Advertisements, Global Rank Management, Blog Promotion, Article/Content Marketing & Promotion, PR Release, Classified Ads Campaign, Referral Marketing Campaign, Ads Inventory Monetization.
- E-commerce Marketing: Tie-up with Online Marketplaces (Flipkart, Jabong, Myntra, Shopclues & 10+ other), Tie-up with Online Comparison Portals (Naaptol, Junglee & Tolmol), Product Feed Listings, Deals-Discount & Coupon Promotion.
- Media Buying: Digital media buying, campaign planning & execution and ROI calculations.
- Email Marketing: Data Collection, Data Buying, Email Template Creation, Newsletter Management, Email Service Provider – Mailchimp, Sendgrid & Benchmark Account Management.
- Web Analytics: Google Analytics, Google Webmaster Tools, Omniture (Adobe), Statcounter etc.
- Web Management: Payment Gateway Management, Domain Name Management, Web Hosting Server Management, Reseller Hosting Account Management, Email Server Management.
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